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The Importance of Taking Care of Your Staff

In this episode of A Drink with “The Hurricane,” Steve discusses the importance of treating your staff right, and finding unique ways to show your appreciation to them. Doing this properly can help your business soar!


Hello Everyone!

Steve “The Hurricane” here and we’re having a drink with the hurricane. Cheers!

I want to take a moment and talk about taking care of your staff. And why do I mention this? Because so many people in my mastermind group, so many of the boot camp attendees that I talk to regularly all come up to me and they say “Steve you have an amazing staff” “Steve your staff is incredible.” “Steve how do you leave your business for an entire month and still continue to run with you being away?”

Well the reason why this is able to happen is because I take care of my staff. I treat my staff as if they are my business partners. My staff have a shared interest in the company. I do revenue sharing with my employees

When I have a profitable quarter, they have a profitable quarter. If I’m making a lot of money, they’re making a lot of money. By sharing in it they treat the company like it’s their own.

They are all part owners per se in the business and so they want the company to be successful because they’re part of it.

Also, little appreciation things can go a long way. At the last Boot Camp, we went out to celebrate dinner together and I took them out to an amazing restaurant and I was told how appreciative THEY are that I appreciate THEM. That’s what you have to do!

Yeah. My business is a little bit different from the home care business model. But take another example of Kunu, who’s one of our mastermind members. He owns an 8-figure a year home care business and he took his entire staff to the boot camp. He took them out for meals and treated them like they’re owners in his company. Therefore, they do an amazing job for him.

And by doing a great job for his staff they’re loyal to him. They will work harder for him because they treat his business like it’s their business and as a result he’s been able to generate 8-figures a year. This is what it takes! Take care of your staff!

I saw this great post the other day from Richard Branson and I love it because he said the customer comes first. However, I disagree. In my opinion, it’s your staff that comes first. If you take care of your staff and they truly come first in your business, you will be successful because they will put their customers first and produce great customer experiences.


Steve "The Hurricane"

Steve “The Hurricane”

President and Owner of Hurricane Marketing Enterprises

Steve Weiss has been in Marketing and Sales his entire life. At age 14, he owned “Neighborhood Kids Landscaping Services” where he cared for lawns around his school schedule. While in College, he sold Cutco Knives, and his honors received then were “Top Sales Rep” in 2000, he helped the Middlesex office have its first Million Dollar year in 2001, and ran the number 1 branch in productivity in the company (out of 400 locations) in 2002.

In 2005 Steve joined Care Choice (A Private Pay Home Care Company) and grew it from 16 active clients to maintaining a census of over 100, growing annual revenues from $750,000 to nearly $5 Million in just 4 short years. Eventually, he became Vice President and partner before selling the company to Senior Bridge. During his time there, Steve was recognized 14 for 14 months straight as a Top Sales Person in Inquiries, Starts, and New Revenue.

In June of 2012, Steve founded and became the President of Hurricane Marketing Enterprises where he currently is a Motivational Speaker, Business Seminar Leader, and Consultant/Coach to clients across the country.

Steve is happily married to his beloved wife Susan, and is the proud father of Steven, Sydney and Sienna who are the light of his life. Lastly, Steve went to school to be a Minister and aspires to accomplish that mission as a second career by age 45.
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