Everyone has a rough day every now and then. There will be some days where you will feel like nothing is going right. In this episode of A Drink With “The Hurricane”, Steve is going to reassure you and give you that extra boost of confidence you need to go out in the field and dominate your territory.
Hi folks Steve The Hurricane here, and for today’s episode of A Drink With The Hurricane I’m just gonna talk to you straight up about motivation, passion, and inspiration.
Folks, I know being a home care business owner is tough. I know it’s not easy. I know every single day we face challenges and insurmountable odds doing what we do by the nature of our business. We have to find patients, get them to agree to our services, pay a considerable amount of money to use those services to stay at home and out of a hospital. Then, we have to find caregivers who are great caring individuals. For the most part, not all of them, are usually not college educated, have a limited ability, limited skillset, and who usually have certain challenges that prevent them from coming to work on time.
I know we’re dealing with our staff who are constantly dealing with call-outs, and no shows, and interviewing as many people as possible. I know we’re placing ads every day to find the best quality caregivers. We’re marketing every day to find meaningful work for our good caregivers, and we’re doing everything we can to grow our businesses. I know there are days when you wanna just throw in the towel and say, I can’t do this anymore. I know this. Why do I know this? Because I owned a home care business myself. There were times when I would beat my head against the steering wheel. There were times I’d wanna throw in the towel. There were times when I cried because of how difficult this business can be, when a caregiver doesn’t show up at a case and you look like a fool because you signed this client, this person is trusting you with their care. I know what it’s like.
I’m here today to talk to you to motivate you, to fire you up, to ignite that passion inside to remind you of what’s at stake here. Every single time we staff a case, that keeps our business going. Every single time we staff a case, that employs one or two or more individuals who are able to work, have meaningful work to provide for themselves and for their families. And every time we staff a case, this is one senior, one elderly person, one disabled person, one person who truly needs us, they don’t want us there. They’ve lost their dignity. They’ve lost their autonomy. They have even lost the ability to bathe and toilet themselves. It’s one of the most degrading things that we as a human could ever go through and unfortunately most of us will experience this someday when our time comes.
When we staff a case, we help that person remain home so they can age in a place with some dignity and some grace. And if that person passes away in the comfort of their home, we succeeded because that person is not dying in a nursing home. They didn’t die in the hospital, they didn’t die in the streets somewhere homeless. They died in the comfort of their home and that’s a successful outcome. That’s what we do. That’s what we’re here for.
Now folks I know this is a tough business, but you cannot forget the mission. You cannot forget your passion. You cannot forget the vision. You cannot forget the reason why we get up each and every single day. It is for them. And we do this now to serve our fellow man and yes, we make money at the same time. And it’s my hope and prayer that each and every one of us continue to do this so that generations from now when our time for need comes, there are caring individuals just like you and me out there able to help others so they can help us when our time comes.
Now folks do you think I want you to come to the Millionaires Boot Camp? Of course I do. If you think that this little bit of motivation is something, come to the boot camp. I’ve had people say, “I was gonna close my business down, “I was gonna shut down the doors, “I came to the boot camp and you completely rejuvenated me.” The motivation, the passion, the intensity, the energy, all over the course of three action-packed days that will give you the competitive advantage and the motivation to go back and truly blow away the competition.
The Early Bird Special has ended, but you can still SAVE $100 if you sign up today! Have a great day and I’ll see you in St. Louis for the Millionaires Boot Camp where I’m gonna give you everything you need to BLOW AWAY THE COMPETITION!
President and Owner of Hurricane Marketing Enterprises
Steve Weiss has been in Marketing and Sales his entire life. At age 14, he owned “Neighborhood Kids Landscaping Services” where he cared for lawns around his school schedule. While in College, he sold Cutco Knives, and his honors received then were “Top Sales Rep” in 2000, he helped the Middlesex office have its first Million Dollar year in 2001, and ran the number 1 branch in productivity in the company (out of 400 locations) in 2002.
In 2005 Steve joined Care Choice (A Private Pay Home Care Company) and grew it from 16 active clients to maintaining a census of over 100, growing annual revenues from $750,000 to nearly $5 Million in just 4 short years. Eventually, he became Vice President and partner before selling the company to Senior Bridge. During his time there, Steve was recognized 14 for 14 months straight as a Top Sales Person in Inquiries, Starts, and New Revenue.
In June of 2012, Steve founded and became the President of Hurricane Marketing Enterprises where he currently is a Motivational Speaker, Business Seminar Leader, and Consultant/Coach to clients across the country.
Steve is happily married to his beloved wife Susan, and is the proud father of Steven, Sydney and Sienna who are the light of his life. Lastly, Steve went to school to be a Minister and aspires to accomplish that mission as a second career by age 45.
Latest posts by Steve "The Hurricane" (see all)
- Coaches Corner: How to Maintain Your Marketing Stamina - July 13, 2018
- How to Market Your Home Care Business for The 4th of July - June 29, 2018
- Is Your Office Staff Overworked? - June 22, 2018