Home Care Sales & Marketing Training
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How to Overcome a Bad Day

Everyone has a rough day every now and then. When you’re running your own business and nothing seems right, you may take a bad day to heart even more than other people do. In this episode of A Drink With the Hurricane, I give you some ideas to find the motivation to power through a…

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Caregiver Hiring Funnel

If you’re having trouble recruiting caregivers for your home care business, you aren’t alone. But there are steps that you can take to be more successful with your recruiting. In this episode of A Drink With the Hurricane, our guest speaker Anne-Lise Gere talks about different approaches that can help with recruiting when you’re looking…

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How To Reduce No Shows On Caregiver Interviews

Do some of your prospective job candidates blow off their interviews? No-shows are a fairly common problem in the home care industry. In this episode of A Drink With the Hurricane, our guest speaker Anna-Lise shares some ideas to help you increase the number of job applicants who show up for their scheduled interviews. It’s…

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Home Care Marketing: How to Increase Caregiver Retention

When you own a home care agency, the most important people who work for you are the caregivers. But you may have trouble keeping caregivers on staff. In this episode of A Drink With the Hurricane, guest host Kevin discusses the importance of keeping caregivers on your staff, plus simple, cost-effective ways to achieve this.…

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Marketing to Social Workers

Social workers are often the crucial link between your home care marketing business and prospective home care clients. In this week’s episode of A Drink With The Hurricane, I will help you figure out how to talk to social workers in a way that will help you get the regular referrals that your company deserves.…

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Reasons For Drop By Visits

Marketing visits are essential for developing relationships with your accounts.  One thing that we can all relate to as business owners, marketers, sales directors, and everything in between is that we occasionally feel awkward when visiting an account.  We know we need to see the people at our accounts regularly, but we don’t always have…

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How To Market Your Home Care Business

As business owners, our days can be hectic tackling daily tasks such as managing the office, finances, and customer relations. It is easy to put marketing on the back burner, right? WRONG! On this week’s episode of A Drink With “The Hurricane,” I will discuss why it is important for you to co-market with your…

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How To Manage A Difficult Employee

Nearly every business owner I have come into contact with has discussed the common problem of managing a difficult employee. As we all know, our staff is the backbone to our business. However, it is important to know when ENOUGH IS ENOUGH. On this week’s episode of A Drink With “The Hurricane,” I have enlisted…

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