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Reasons For Drop By Visits

Marketing visits are essential for developing relationships with your accounts.  One thing that we can all relate to as business owners, marketers, sales directors, and everything in between is that we occasionally feel awkward when visiting an account.  We know we need to see the people at our accounts regularly, but we don’t always have…

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How To Market Your Home Care Business

As business owners, our days can be hectic tackling daily tasks such as managing the office, finances, and customer relations. It is easy to put marketing on the back burner, right? WRONG! On this week’s episode of A Drink With “The Hurricane,” I will discuss why it is important for you to co-market with your…

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How To Manage A Difficult Employee

Nearly every business owner I have come into contact with has discussed the common problem of managing a difficult employee. As we all know, our staff is the backbone to our business. However, it is important to know when ENOUGH IS ENOUGH. On this week’s episode of A Drink With “The Hurricane,” I have enlisted…

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Holding Your Marketing Reps Accountable

As business owners, we depend on the success of Marketing Reps when it comes to marketing our companies in the field. Marketing Reps are at the forefront of your business, and it is crucial to hold them accountable. On this week’s episode of A Drink With “The Hurricane,” I have enlisted the help of HME’s…

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When and How to Hire a New Marketing Rep

Ever wonder if you hired the right Marketing Rep for your agency? Time and time again I see business owners question their decision, and come to HME for help. As we all know, a Marketing Rep is the voice for you and your agency. They are the one that will ultimately set you apart from…

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Hiring And Managing Your Staff

Hi Folks, Hiring employees is the start of creating a strong foundation for you and your business. As an owner, it is important to maintain a productive and efficient work environment to avoid employee turnover. The key to a successful business is to manage the expectations of your staff. On this week’s episode of A…

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How to Stay Motivated in Your Marketing Efforts

Home Care Friends, Growing your business can be hard at times. Trust me, I know what if feels like to feel stuck. To feel like everything is against you. To get the responses that you don’t want to hear. “You’re not allowed to go in there,” the “we can’t afford Home Care,” and having the…

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Are Meet and Greets Effective?

Home Care Friends, I know what you may be thinking, ‘are meet and greets worth your time.’ So many of you have come up to me within this past year wondering if attending community events is a waste of time. On this week’s episode of A Drink With “The Hurricane” we will overcome the question…

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